Table of Contents
Do you want to be the own boss of your company with a little cost and want huge success in a few months? Direct selling is the one and only option that can fulfill your dream. You can sell your products directly to the customers, not via any intermediate like a retail store in this business which will cut the cost of paying to those retail store owners. Also, this business allows salespersons to make their own schedule for business, run their business independently without any boss on the head.
But this business isn’t just about sales and profit. You must have knowledge of several more important factors in this business before officially starting it. Go through this absolute guide to direct selling business in India and you will know what this business is actually, what your roles will be as a direct sales entrepreneur. We will also tell you whether this business has a better future, which will help you decide whether to start it. This blog will also help you to learn where to buy the best MLM software for your direct selling business. Scroll down to know more.
Definition of Direct Selling
Direct selling, also known as person-to-person selling, as the name suggest, is a business model in which salespersons can sell products directly to their consumers without any middleman or distributor. This B2C business can be done in-person or also in online mode. There are two modes in this business. One is single-level business and other is the most famous and everyone’s favourite Multi-level or MLM business. In Multi-level direct sales, entrepreneurs can add downline members to their team and earn an extra commission from the earnings of their downline members. You can start your business campaign through social media DMs and sending e-mails, offering promotional flyers and coupons to your target audience etc.
How to Do Direct Selling Business?
Do you think that direct selling means only sales and income and nothing more? Well, you are still a novice in this field then. There are so many steps you need to follow to start running this business successfully. Here are some major steps of how one can start doing direct sales in the correct way.
1. Choose A Specific Business Model
First, decide which business model you should go for, single-level or multi-level business. If you want to earn from both your sales and your downline members’ sales, choosing multi-level marketing business will be best. If you prefer depending on your own sales only, then go for single-level business.
2. Make A Business Goal
Without a business goal, you can’t go further. So, make sure you have a business goal before starting this business. You may set a minimum or maximum profit level and try to hit the target within a few months.
3. Choose the Industry You’d Like to Serve
There are lots of industries you can serve as a direct salesperson such as clothing industry, food and beverage industry, eCommerce industry etc. It is better to target one industry instead of creating a mess by serving all industries at once.
4. Choose Your Niche
Here comes the most important part. Choose your product niche very carefully as per the market trend and recent demand. Choosing a niche randomly may stand as a hurdle in your way of success.
5. Register Your Business Legally
Without a business registration, your business will never be a legal one in the market. Collect all the necessary business licenses, collect PAN and TIN numbers for tax files and register your business name. Make sure you are following all the government guidelines during registration.
6. Buy Business Insurance
Public liability insurance, employers’ liability insurance, product spoilage insurance are some very important insurances in direct sales business. Make sure you have all these insurances with you.
Advantages of Direct Selling Business in India
This is one of the most beneficial business models in the business sector today. You must be eager to know the benefits you will get from this business right? Your wait is over as we have mentioned some major advantages of this lucrative business.
1. Flexible Schedule
Direct selling equals to schedule flexibility. This is one of the best advantages of this business. People can do this business anytime they want. People in corporate sectors, students in college and even housewives can also do this business after managing all their day-to-day tasks.
2. Be Your Own Boss
After all, who doesn’t want to see themselves becoming a boss in their own company? Well, this business model can easily fulfill this dream of yours.
3. Reduce Cost
Since direct sales businesspersons don’t need to set up any store or sell their products via a retailer or wholesaler, investment cost can be reduced a lot in this business.
4. Huge Profit Margin
The direct selling market in India has reached the highest profit margin level in the past few years, and this business has not seen a single-time downfall in these years. So, there is no risk of loss in this business. You can earn a handsome profit if do it correctly and with a strong business strategy.
5. Better Customer Relationship
Since this business allows person-to-person sales, it will help you engage with your customers more closely and help understand their needs better. When you know your customers’ needs well, it will be easy for you to satisfy them with their required products that will result in stronger customer relationships.
6. Work from Home Option
Now you don’t need to go from one door to another to sell your products. Because this business allows working from home and you can do it through online platforms. This will reduce your time and cost of travelling from one place to another.
Direct Selling Business Future in India
One of the rapidly growing business sectors in India today is the direct selling business sector. There is no doubt that its future will be brighter than any other business in India.
According to the reports, the Indian direct selling industry has seen over 12% growth in 2022-23 and has crossed Rs. 21,000 crore. And experts are saying that its value will grow from Rs. 21,000 crores to Rs. 64,500 crores by 2025, that’s really a huge growth you may not expect in other businesses in India. Isn’t this amazing? If you want to be part of this huge growth and want to earn excessive profit, without any further delay, start your business via direct sales now and make your business’s future secure and brighter.
List of Top 10 Direct Selling Companies in India
Because of the continuous rise of direct-selling sector in India, millions of people have launched direct-sales companies all over India. Among them, the top 10 best and most trusted companies in the direct selling association of India are mentioned below.
1. Amway
Amway is one of the oldest network marketing companies in India that sells healthcare and beauty products and home improvement products as well all over India and also outside the country. This company has been serving people since 1998 in India and still holds the top rank in the direct selling sector of India. Amway has lots of direct sales distributors under it who are earning a huge profit with Amway every year. You must join hands with Amway if you want to be the most successful network marketing business owner all over India.
2. MI Lifestyle Marketing Pvt. Ltd.
MI Lifestyle Marketing Pvt. Ltd. is a Chennai-based network marketing company that deals with Agro care, Health and personal care and Home care products. You can register here for free and they will guide and support you to become a successful direct sales businessperson in India. You can buy the best-quality products from them at best price to satisfy your customers’ specific needs.
3. Oriflame
Oriflame is a popular direct-selling beauty products company in India that was founded in 1967. This company serves different types of cosmetic products to around 67 nations outside India. This company has great opportunities for all those individuals who want to start their own direct-selling company with best quality cosmetic products.
4. Modicare
India’s first direct-selling company that started its journey in 1996 is Modicare. It offers a huge range of highest-quality healthcare products with 0 risk. This govt. approved company has helped lots of people to dream big and make their financial situation better through direct sale business opportunities.
5. Vestige
Vestige, the ISO-certified health and personal care product company is a big player in the direct selling sector of India. Though this is a Delhi-based company, it has lots of international offices also to manage the huge sale all over the world. You can shape a better future in direct sales if you join hands with Vestige.
6. Keva Kaipo Industries Pvt. Ltd.
Keva Kaipo Industries Pvt. Ltd. is a Punjab-based well-known firm that is established in 2009. From health and wellness products, beauty products to homecare products, Agricultural products, food products and even books, this company offers a large range of products at reasonable rates for direct sales and also the best guidance for direct sales business.
7. Herbalife
Herbalife is a multi-national MLM company that was first launched in America and then in India. Since 1980, it has been serving best-quality and most nutritious dietary supplements to kids and adults both. If you have a dream of establishing your own dietary supplement brand via direct sales, you can partner with Herballife and collect the best quality products and get best business guidance and opportunities from them.
8. Avon India
Avon India is a renowned and everyone’s favourite beauty and personal care brand and a leading network marketing company. You can buy branded makeup products, fragrances, skincare, hair care, and even some gorgeous jewellery from this brand for reselling directly to customers.
9. RCM
RCM entered the market in 2022 with a small amount of products. Today, it has become one of the top direct selling companies in India for its premium quality grocery items, home improvement and home decor products, healthcare and agricultural items and so on.
10. Tupperware
Tupperware brand is basically famous for producing and selling the highest-quality plastic food storage containers, water bottles etc. You can also get different types of kitchenware products like cutlery products, cooking and baking utensils and more. The highest number of women in India are working under this company as direct salespersons.
Where to Buy Best Direct Selling Software at Best Price in India?
Now comes the most crucial part of a direct selling business, finding the best and advanced software from a trusted company to manage your business. Well, you can start doing the business manually if you want, but a direct selling or MLM software is the secret of your success. MLM or network marketing direct sales business is not about a few tasks. You have to daily manage several complex business operations that’s a real challenge for anyone, whether a newcomer or an experienced direct salesperson.
Only a network marketing software can automate and streamline all these business operations and make you free from handling these difficult tasks. You can come across several direct-selling software development companies in India, but at DNG Web Developer, you can find the cutting-edge and easy-to-use network marketing software at very affordable rate. This leading MLM software development company in Ahmedabad, India can offer your software as per your business plan with all essential features.
You may ask for a free demo of software. Start your direct selling business today with our powerful and very efficient, automated MLM software. For more inquiries, contact us now.
